Over the years, we have seen a spectrum of different needs for marketing outsourcing, all of them integral to a company's value chain. Through our different services, Blue Spark provides our clients an opportunity to seamlessly focus on their core business operations while maximizing new initiatives.
Brand Management & Consultancy
Most of our clients need us for new initiatives that have yet to warrant a full time headcount. From feasibility to deployment, we have helped startups and market leaders alike venture into exploratory territories and see them grow to become part of the core business. So whether it be new business models, non-traditional sales channels, or experimental marketing processes, our codified method to go from paper to pilot to launch has become one of our core offerings. Clients: Unilever Philippines, Concepcion Industrial Corporation, Bridgestone Philippines, Sysu Philippines, ARC Refreshments Corp. (RC Cola)
When we started in 2013, our first outsourcing clients needed us to get them from the factories to the shelves. We were their account managers and trade marketing managers to major retailers like SM, Puregold, Robinson's, Mercury Drug, and so on. We were their distributor managers to distributors all over the Philippines. Today, we have expanded this service to online channels as well, having partnered with Lazada as one of their top seller service providers. We represent clients across different industries, and cover hundreds of doors nationwide.
Clients: Lucas' Papaw Philippines, Hobe Philippines, Lazada and Lazada Sellers*
Promo & Merchandising Operations
Through our field teams, we are able to cover thousands of doors nationwide. We design and conduct store audits, lead store openings, deploy campaigns, merchandising materials, and brand activations.
Clients: adidas Philippines (over 100 doors + all new store openings), Bridgestone Philippines (60 doors), foodPanda Philippines (over 10,000 vendors)
Digital & Creatives Services
Our Digital Services and Copy & Creatives teams are one of the biggest teams in BSP. Our focus is on outsourced creatives services - whether for brand development, social media, eCommerce, or even internal communications.